Reaching Bharat: Why Regional Language Insights Are Non-Negotiable

A large share of India’s internet growth is in regional languages. If your insights stop at Hindi and English, you’re only seeing part of the picture.

Awshar AI supports 20+ Indian languages and 500+ dialects. You can compare sentiment and themes by language or region to see where your brand is strong, where it’s misunderstood, and where there’s untapped demand.

Use regional insights to decide where to run campaigns, which creators to partner with, and how to adapt messaging. The brands that win in “Bharat” are the ones that listen in the languages people actually use.